Michael K MacMillan

About Michael MacMillan

Michael is an SEO and marketing specialist, focusing on consultancy for software & service companies and specializing in troubleshooting. He built his first website in 1996 and was a working professional in the digital world by 1999. After holding various roles he transitioned to SEO in 2009. Since then he has held worked in-house, as leadership, and as an independent consultant.

Managing Client Expectations of Local Search Results

Managing Client Expectations of Local Search Results

By Michael MacMillan|2019-01-18T14:38:43+00:00January 8th, 2019|Categories: Client Relations|

Managing client's expectation of what to expect in search results is one of the

SEO URL Structure – What To Consider When You Change It

SEO URL Structure – What To Consider When You Change It

By Michael MacMillan|2019-01-04T01:04:10+00:00October 5th, 2018|Categories: Technical SEO|Tags: URL Structure|

From an SEO standpoint when changing your URL structure you should consider not faking folder structure, limiting URL truncation & ...

Why do I need to verify my business listing on Google My Business?

Why do I need to verify my business listing on Google My Business?

By Michael MacMillan|2019-01-04T01:05:41+00:00July 6th, 2017|Categories: Local SEO|Tags: GMB|

Recent studies have found that almost half of users don't bother looking beyond Google